Rebranding is a necessary stage of business evolution intended to comply with new standards and requirements of customers and time as well as to increase the competitive ability of the brand.
By posing fundamental questions like what a brand is for a customer, which emotion it fills the customer with, which problem it solves, and by collecting the insights of the audience, Parimatch has created a new, creative, communications platform. Visual identity and content align with the values of customers – strong, reckless people, sometimes overloaded with work and therefore quick-tempered but always resourceful and fired up to win.
“Fired up to win” motto reflects the essence of the audience and the company itself – ambitious, dynamic, always pushing the boundaries. The same qualities and principles are communicated by the new logo and promotional video of Parimatch, which was filmed basing on modern visual trends and high requirements to quality and feasibility of filming.
The flagship club of BingoBoom won “The best betting club of the year” award as part of the Betting Awards.
The flagship facility was opened in early 2019. It is located at 17 Novy Arbat Street. The club offers new technological terminals, has an area equipped for watching different events and sports broadcasts. Visitors can watch the play of teams on the video wall in the amphitheater. Besides, guests are offered drinks and dishes of different cuisines.
Sportsbook provider that focuses on the markets of Europe, the USA, and Asia. The platform develops sportsbook solutions, casino modules, and includes a payment gateway, and 24/7 customer support.
Currently, the company offers over 35,000 live events in 65 sports per month, 7,500 championships, and the casino module gives access to over 3,000 games from NetEnt, Microgaming, and Playson.
The company has been running operations basing on the license № 17 issued by the Federal Tax Service of Russia for over 8 years. Besides, 1xstavka is a member of the self-regulatory Association of Horseracing and Sports Totalizers basing on the certificate № 12-АHSТ-1/Т-SRО. It works with FC Zenit, FC Krasnodar, and FC Lokomotiv.
The company has been running operations basing on the license № 17 issued by the Federal Tax Service of Russia for over 8 years. Besides, 1xstavka is a member of the self-regulatory Association of Horseracing and Sports Totalizers basing on the certificate № 12-АHSТ-1/Т-SRО. It works with FC Zenit, FC Krasnodar, and FC Lokomotiv.
The company has been running operations basing on the license № 17 issued by the Federal Tax Service of Russia for over 8 years. Besides, 1xstavka is a member of the self-regulatory Association of Horseracing and Sports Totalizers basing on the certificate № 12-АHSТ-1/Т-SRО. It works with FC Zenit, FC Krasnodar, and FC Lokomotiv.
Login Casino online magazine that highlights the developments in the gambling business was nominated for “The best specialized media about gambling business” award at the local largest exhibition-conference dedicated to gambling – Russian Gaming Week.
Users read this business magazine in Russia, Ukraine, CIS countries. Over time of existence, Login Casino has become a thought leader and proven itself as the source of industry development news globally.
It aims to keep readers updated on all legislative changes, perturbations, and reshuffles in the market. The team monitors activities of major companies in different countries, analyzes the gambling market in general and in standalone countries.
Besides, Login Casino has repeatedly become a media partner of leading gambling events including SPiCE Gaming Conference and Exhibition, ICE London, iGaming Asia Congress, among others.
Login Casino Awards ceremony distinguishes betting companies and independent market players and since 2018 – the most successful gambling software developers working in the local betting market. Important is the fact that not only the jury but also readers, whose number is growing exponentially with every year, choose winners. In 2017 alone, over 5,000 readers showed interest, and the figure doubled in 2018.
The company was founded in 2016. We focus on live broadcasting and online streaming of lottery games with a possibility to accept bets and other entertainment purposes. Currently, our company offers:
- 9 unique games (card games, lottery balls, wheel of fortune, and even backgammon);
- first-rate visual and sound equipment, professional lighting, realistic decorations, and our pride – original American lottery machines.
Despite the relatively short period of existence, TVBET is rapidly gaining popularity in the market of TV games. We hired dozens of talented specialists and built a highly efficient well-handled team of professionals. The team has already proven their competence and multitasking ability in the development and support of the top-class product.
23bet.ru is a young and promising betting company widely represented in the regions of Russia including hard-to-reach areas. 23bet.ru provides high-quality betting offers that include interesting betting lines and decent related services. The company opens betting shops with modern interior design, wide betting line, reliable security service, friendly and well-trained personnel, and VIP parlors. The management team of the company ensures that even in small towns the quality of customer service meets standards expected by players living in big cities.
SoftGamings has been offering B2B solutions for the gambling business since 2008. Over 80 happy customers use our services throughout the world. We provide 3000+ games from more than 50 well-known providers thanks to the single integration. Besides, we develop turnkey and white label casino solutions and create modules and systems for our customers.
Advantages of the integration via SoftGamings:
- quick launch;
- excellent commercial offerings;
- single unified API;
- mobile compatibility;
- recommendations on the best usage scenarios.
BetConstruct offers innovative solutions for online and land-based gambling sites. They include live dealer casino, poker, skill games, fantasy sports, social gaming platform, sportsbook, classic and virtual reality random number generators.
The UK firm has been operating in the market for 15 years. It has regional offices in different countries (for example, in France, Germany, the US, Latvia, Peru, Ukraine, Taiwan). Products of BetConstruct allow customers to manage their businesses and provide complex services including turnkey solutions. Partners of the company are Vbet, STS, Royal Panda, Top Sport, BetCity, and others.
BETCITY was founded in Rostov-on-Don in 2003. Currently, it unites around 200 betting shops all around Russia and accepts bets online.
BETCITY employs over 1,000 people. Standalone divisions are located in more than 60 regions of Russia and in Belarus. The company offers a betting line for sport and important public events.
In 2018, BETCITY entered the list of “Top 500 largest Russian companies” according to RBC. The company and its executives received the following awards:
- “The best betting company” (2018 and 2019) and “The best Internet bookmaker” (2019) according to Login Casino;
- “The best betting product” according to Russian Gaming Week 2018;
- “The best customer service” according to BR Awards 2019;
- The representative of BETCITY received “The person of the year” award according to Login Casino.
Partners of BETCITY are around 30 sports federations and leagues of the Russian Federation. Since 2017, the betting company has been an official partner of PFC Central Sport Club of the Army (Moscow). Besides, the company gives support to children’s sports sections and schools, helps orphanages and boarding schools.
A reliable marketing partner is a guarantee of reasonable investments in terms of advertising budgets and the achievement of business goals. The reputation of “the best” is made of many parameters such as strategy, development rate, business innovations, level of customer service, team development stage, etc.
Digital Choo (DC) is an international marketing agency with deep expertise in gaming and wide experience in other sectors. Some of its key advantages are analytically reasoned decisions, cross-regional and multimedia planning, a wide network of proprietary and affiliate traffic sources, sponsorship opportunities of any complexity level and scale, and over 500 international affiliates.
The agency provides customers with easily scalable integration in projects of any complexity, from standalone solutions to the development and realization of turnkey strategies. The main principles of DC are diving into the values of every customer, pursuance of results, placing the KPI in the heart of every solution.
Fonbet is the largest betting company in Russia. It accepts bets on sports and cultural events all over the world. Company’s betting line includes MMA, boxing, football, hockey, basketball, volleyball, tennis, eSports, Eurovision, Oscar.
Fonbet clients can enjoy:
● Free live broadcasts and a match center.
● Applications for iOS, macOS, Windows and Android.
● Service of sports statistics.
● 24 hour support.
● Over 1100 clubs throughout Russia.
1 000 events per day, the trust of more than 1 million people and the immediate withdrawal of funds – all this features Fonbet. The company became the best bookmaker network and the best online bookmaker in 2017 according to the version of Russian Gaming Week.
It is the official sponsor of the Russian national football team, the general sponsor of Fight Nights, the sponsor and partner of many large tournaments, including the Euroleague, the KHL and the FNL.
Fonbet is the largest betting company in Russia. It accepts bets on sports and cultural events all over the world. Company’s betting line includes MMA, boxing, football, hockey, basketball, volleyball, tennis, eSports, Eurovision, Oscar.
Fonbet clients can enjoy:
● Free live broadcasts and a match center.
● Applications for iOS, macOS, Windows and Android.
● Service of sports statistics.
● 24 hour support.
● Over 1100 clubs throughout Russia.
1 000 events per day, the trust of more than 1 million people and the immediate withdrawal of funds – all this features Fonbet. The company became the best bookmaker network and the best online bookmaker in 2017 according to the version of Russian Gaming Week.
It is the official sponsor of the Russian national football team, the general sponsor of Fight Nights, the sponsor and partner of many large tournaments, including the Euroleague, the KHL and the FNL.
GREENBET is a network of bookmaker clubs, and an owner of an innovative technology platform. The company's development meets the international standards of the betting industry.
Since 2013, GREENBET has been working in Russia, developing a franchise network. Within five years, over 1000 clubs were opened in 52 cities, and their number continues to grow. The company has become a leader as for the number of its own licensed products, presented in clubs.
Fonbet is the largest betting company in Russia. It accepts bets on sports and cultural events all over the world. Company’s betting line includes MMA, boxing, football, hockey, basketball, volleyball, tennis, eSports, Eurovision, Oscar.
Fonbet clients can enjoy:
● Free live broadcasts and a match center.
● Applications for iOS, macOS, Windows and Android.
● Service of sports statistics.
● 24 hour support.
● Over 1100 clubs throughout Russia.
1 000 events per day, the trust of more than 1 million people and the immediate withdrawal of funds – all this features Fonbet. The company became the best bookmaker network and the best online bookmaker in 2017 according to the version of Russian Gaming Week.
It is the official sponsor of the Russian national football team, the general sponsor of Fight Nights, the sponsor and partner of many large tournaments, including the Euroleague, the KHL and the FNL.
QIWI is a leading provider of payment and financial services of a new generation in Russia and the CIS countries, which owns an integrated payment network that allows users to make payments using mobile, online and offline channels.
Our network includes over 20.3 million virtual wallets and more than 149 000 terminals and payment kiosks. QIWI services allow trading companies and customers to accept payments and make transfers in cash or in electronic money for the amount of more than 79 billion rubles, bringing together more than 47 million customers who use the services of the network at least once a month.
QIWI customers can use cash, prepaid cards and other non-cash payment methods to pay for goods and services or make money transfers using online and offline payment tools.
The company First Gaming under the Rub90 brand was awarded three times the title of the best in the following nominations:
- RGW Gaming Awards 2014 – «The best betting software»;
- Betting Awards 2016 – «Innovative company of the year»;
- Login Casino Betting Awards 2017 – «The best bookmaking product».
Fonbet is the largest betting company in Russia. It accepts bets on sports and cultural events all over the world. Company’s betting line includes MMA, boxing, football, hockey, basketball, volleyball, tennis, eSports, Eurovision, Oscar.
Fonbet clients can enjoy:
● Free live broadcasts and a match center.
● Applications for iOS, macOS, Windows and Android.
● Service of sports statistics.
● 24 hour support.
● Over 1100 clubs throughout Russia.
1 000 events per day, the trust of more than 1 million people and the immediate withdrawal of funds – all this features Fonbet. The company became the best bookmaker network and the best online bookmaker in 2017 according to the version of Russian Gaming Week.
It is the official sponsor of the Russian national football team, the general sponsor of Fight Nights, the sponsor and partner of many large tournaments, including the Euroleague, the KHL and the FNL.
23 BET.RU is a young and promising bookmaker, widely represented in the regions of Russia, including hard-to-reach areas.
23 BET.RU means high-quality betting offers, including interesting bets and worthy accompanying services.
23 BET.RU opens betting shops in the most remote cities of the country, providing modern design of interiors, a wide range of betting products, reliable security, friendly and well-trained staff, VIP halls.
The company’s management pays special attention to the fact that even small settlements would be able to offer its clients high-quality services, similar to those in the large cities.
Fonbet is the largest betting company in Russia. It accepts bets on sports and cultural events all over the world. Company’s betting line includes MMA, boxing, football, hockey, basketball, volleyball, tennis, eSports, Eurovision, Oscar.
Fonbet clients can enjoy:
● Free live broadcasts and a match center.
● Applications for iOS, macOS, Windows and Android.
● Service of sports statistics.
● 24 hour support.
● Over 1100 clubs throughout Russia.
1 000 events per day, the trust of more than 1 million people and the immediate withdrawal of funds – all this features Fonbet. The company became the best bookmaker network and the best online bookmaker in 2017 according to the version of Russian Gaming Week.
It is the official sponsor of the Russian national football team, the general sponsor of Fight Nights, the sponsor and partner of many large tournaments, including the Euroleague, the KHL and the FNL.
Bingo-Boom was founded in 2011. The company began to accept sports bets on its own line at betting shops in the autumn 2016 under the Sport Boom brand, and in August 2017, it introduced sports betting on the website.
The brand also owns a unique line of live games. Bingo-Boom is one of the largest players on the betting market of Russia and actively supports the sport. The bookmaker is a member of the bookmakers’ SRO and operates in accordance with the license of the Russian Federation.
Quintessence is a fully integrated solution for online marketing, allowing to increase profits up to 50% by reducing the cost of attracting and preventively reducing the outflow of players. At the core of the algorithm are machine learning algorithms, which predict the behavior of players providing an accuracy of more than 80%.
The service consists of affiliate program modules supporting postback requests and analytical tools, providing, among other things, micro-segmentation of clients.
In 2018, the company won a prize within the tenth annual conference iGA: Gaming Innovation Start-up.
The clients include large bookmakers and casinos: Favbet.com (favoritsport), SportsBet.io, BitCasino.io, Soft2Bet and others.
AdConsul specialists conduct preliminary examination of goods and services for compliance with the legal norms law before preparing and placing advertisements on air. This procedure helps to save time and money of the advertiser.
FONBET is one of the largest bookmaker offices who successfully works in Russia since 1994.
The comfortable technical platform and fair coefficients attract tens of thousands of new users every month. And due to reliability of office and high professionalism of the employees, these people remain with us for many years.
It is pleasant for us that the branch network of FONBET constantly extends. Monthly not less than 15 stations of reception of rates in the most different regions of Russia open.
Our main principles of collaboration with partners are mutual respect and honest approach. Join the largest bookmaker network in Russia and achieve success together with us.
An established company with over 10 years of experience in the field of bookmaking, Vbet doesn't stop and continues to develop further. An innovative design, broad language support and constant upgrades aim towards players from all over the world. We offer over 20 000 live events monthly and a daily overview of the latest news in more than 50 types of sport! The wide range of our services includes, together with the Sportsbook, a variety of skill games, live casino, slot machines, financial betting, types of poker, etc.
The live support's hotline is available 24/7.
First Gaming company (Rub90 brand) founded in 2009 is a developer and vendor of high-quality products and solutions focused on maximization of betting business profitability. Company’s founders are top managers of gaming industry having unique experience of casinos administration in Moscow, Saint Petersburg and other cities. Combination of business administration best practices and more than 20 years experience of successful projects implementation allow the company to create the products, which conform to current legislation, demands of the market and world trends in software development. This ensures optimization and control over all aspects of betting shops operation. Among innovative products and solutions implemented by company’s experts one can name the betting website and its mobile version, Live Center and Live Streaming features, sport and gaming Jackpots etc. By virtue of expert approach we know how to set up betting shop and how to run and develop betting business effectively.
BookmakersRating.ru is the first and largest Russian online magazine on bookmaking and sports betting offering industry insights, expert ranking of bookmakers, and free betting tips by famous sports commentators and former athletes. BookmakersRating.ru acts as a mediator between players and online bookmakers.
WinLine - is a betting company founded in 2009. It is a modern, dynamic bookmaker. Throughout its existence WinLine focuses on quality service to its players. Our goal is to simplify and make the easy play for our clients. We are constantly improving our technologies to provide services as well as increase the number of sporting events on our website. With this you can bet at any time!
Reliable bookmaker's online 1xBet creates all the conditions for long-term partnership with each client - individual approach taking into account the interests of the player, convenient payment methods, and most importantly - an absolute guarantee of payment of each bet! Let the luck never leave you!
QIWI is ready to provide everybody convenience and affordable tool to perform all scheduled and required payments to government agencies, public utility companies, mobile operators, banks, online stores, money transfer systems. QIWI payment service was the first (together with the international payment system VISA) to issue virtual cards that allow you to make purchases on the Internet.
FONBET is one of the largest bookmaker offices who successfully works in Russia since 1994.
The comfortable technical platform and fair coefficients attract tens of thousands of new users every month. And due to reliability of office and high professionalism of the employees, these people remain with us for many years.
It is pleasant for us that the branch network of FONBET constantly extends. Monthly not less than 15 stations of reception of rates in the most different regions of Russia open.
Our main principles of collaboration with partners are mutual respect and honest approach. Join the largest bookmaker network in Russia and achieve success together with us.
